Whistler Blackcomb Launches Powerful Documentary Addressing Challenging Industry Questions

Where will the snow sports industry be in ten, twenty, fifty years? It’s a question that drives our work at SIA as we work to keep the business of snow on and off the mountain thriving year-round.

Topics: SnowSports Industries America

Revisiting the 2017 Trend Forecast

Adapted from Jessica Kaplan's Trend Report following the SIA Snow Show

Topics: SIA Snow Show, SnowSports Industries America

SnowSports Industries America Announces Nick Sargent as President

We are pleased to announce the instatement of Nick Sargent as SIA President. Sargent, who joined the organization in August 2015 as SIA’s incoming President, has spent the last five months working alongside exiting President David Ingemie. 

Topics: SnowSports Industries America

SIA Welcomes Mfa, Ltd. Marketing & Public Relations

Mfa, Ltd Marketing & Public Relations has come on board as the agency of record for SIA. With 20+ years of experience in the Snow Sports industry, Mfa has worked with numerous resorts, athletes, events, properties and brands, large and small. We will lean on their endemic and mainstream media...

Topics: SnowSports Industries America

Incoming President Nick Sargent on Tackling Weighty Winter Sports Issues, Driving With David Ingemie, and his Appreciation for a Good Pair of Wool Socks

The more time we spend with our incoming president, Nick Sargent, the more excited we get about SIA’s next chapter. Between strategy sessions, traveling to meet with many members and a few casual get-togethers (including Nick and his wife Ashley mixing “McLean Mules” for the team), we’ve learned...

Topics: SnowSports Industries America

SIA President David Ingemie to be Inducted into the U.S. Ski and Snowboard Hall of Fame Class of 2015

We’re so excited to announce that our President David Ingemie will be inducted into the U.S. Ski and Snowboard Hall of Fame next April. He received an overwhelming number of votes, and with all of the work David has done over the years to promote and grow snow sports, we think there could not be...

Topics: SnowSports Industries America, Snow Sports Industry

We Are Excited to Announce Nick Sargent as Incoming President

The SnowSports Industries America (SIA) Board of Directors is pleased to announce Nick Sargent as SIA’s incoming President. Sargent, who most recently held the position of vice president of global business alliance at Burton Snowboards, will begin in a transitional role before succeeding David...

Topics: SnowSports Industries America, Snow Sports Industry

SIA Summer Field Trip: On Vermont’s Craft Brew Trail, a Visit to the Revered Hill Farmstead Brewery

Ah, summer. While we miss the snow, it’s good to take a break and pursue other passions. Like beer. So, over the 4th of July weekend, my sister and I thought what better time to explore one of Vermont’s other great industries, second only to snow sports?

Topics: SnowSports Industries America

Alpine Shop Golf Scramble to Fight ALS Gives Industry Friends and Colleagues a Chance For Summer Bragging Rights

A great time was had by all at the 6th Annual Alpine Ski Shop Golf Scramble, held June 29th at the beautiful River Creek Golf Club in Leesburg, VA. Chris and Tyler Bunch, co-owners of Alpine Ski Shop in Sterling and Fairfax, VA, started the scramble six years ago to rekindle an annual golf event...

Topics: Retail, Snowboarding, SnowSports Industries America, Skiing

David Ingemie’s NSAA Lifetime Achievement Award: Read His Full Acceptance Speech

We are extremely proud to announce that at the recent NSAA National Convention and Tradeshow in San Fransisco, our own SIA President David Ingemie received the National Ski Areas Association (NSAA) 2015 Lifetime Achievement Award. Each year, the NSAA Lifetime Achievement Award is given in...

Topics: SIA Member, Michael Berry, NSAA,, SnowSports Industries America, David Ingemie